Vol. 5, No 1, 2007 pp. 95 - 108
UDC 796.41.035: 612.14
Review Paper

NEWSPAPER REPRESENTATIONS OF SOCCER IN THE SLOVENIAN NATIONAL IDENTIFICATION
Gregor Starc
University of Ljubljana, Faculty of Sport, Slovenia
E-mail: gregor.starc@guest.arnes.si

Abstract. A study of the newspaper representations of soccer in Slovenia reveals a history of oppositions and struggle and shows the effects of media workers and their reports on the public acceptance of soccer. Throughout the century, soccer has functioned as a site of constant negotiations between the attractiveness of the game and the moral values attributed to it. The hegemonic nationalist discourse that accompanied the rise of soccer in Slovenia, which is obviously traceable in the newspaper accounts from different periods, denied its potential to work for the national cause and branded it as a foreign, health hazardous, harmful, violent and immoral sport. This study analyses the representations of soccer in the biggest 20th-century Slovenian quality and sport newspapers and includes only one part of the analyzed data that adequately show the prevailing newspaper discourses on soccer throughout the century and explain its contemporary social position.
Key words: soccer, newspaper media, historiography, nationalism, morality

NOVINARSKO REPREZENTOVANJE FUDBALA U SLOVENAČKOJ NACIONALNOJ IDENTIFIKACIJI

Izučavanje novinarskog reprezentovanja fudbala u Sloveniji obelodanjuje istoriju suprotnosti i napora i pokazuje efekate medijskih radnika i njihovih izveštaja na prihvatanje fudbala od publike. Tokom veka fudbal je funkcionisao kroz stalne rasprave o atraktivnosti igre i moralnim vrednostima, koje su mu svojstvene. Preovlađuje nacionalističko shvatanje koje je pratilo razvoj fudbala u Sloveniji i očigledni novinarski članci iz različitih perioda koji su negirali njegov potencijal da se razvija kao nacionalan, već je označen kao strani sport, opasan po zdravlje, nasilan i nemoralan sport. Ova studija analizira repezentovanje najvišeg kvaliteta fudbala u Sloveniji tokom XX veka u sportskim novinama i pokazuje samo jedan deo analiziranih podataka koji adekvatno pokazuju preovlađujuća novinarska shvatanja o fudbalu tokom veka i objašnjava njegovu trenutnu društvenu poziciju
Kljune rei: fudbal, novine, istoriografija, nacionalizam, moralnost