Vol.6, No 3, 2009 pp. 325-332
UDC 005.32
ORGANIZATIONAL DESIGNING OF CONTEMPORARY AGENCIES FOR REAL ESTATE TRANSACTIONS
Dragan Dukić
Faculty of Real Estate Management, Belgrade, Serbia
dmadukic@gmail.com

A real estate transaction is a very specific business field, because of the characteristics of its business matter. Real estate agents, as immediate players in real estate transactions, have special requests and expectations. Buyers, sellers, renters and other clients in this field have a specific relationship towards real estate. These specific circumstances require equally specific organizational models. Having considered it and in the view of contemporary market conditions, technical achievements and changed clients' expectations, it is necessary to use an appropriate organizational design of subjects in real estate transactions. In this work the subject matter is to analyze the condition on the real estate market, technological aspect and clients' attitudes that can determine a proper organizational model of a modern real estate agency.
Key Words:  Organizational design, real estate transactions, team organization, process teams

ORGANIZACIONO DIZAJNIRANJE SAVREMENIH AGENCIJA ZA PROMET NEKRETNINA
Promet nekretnina je, zbog karakteristika nekretnina kao predmeta posla, veoma specifična oblast poslovanja. Agenti u agencijama, kao neposredni akteri prometa nekretnina, imaju posebne zahteve i očekivanja. Kupci, prodavci, zakupci i drugi klijenti u ovoj oblasti imaju poseban odnos prema nekretninama. Ovako specifične okolnosti podrazumevaju isto tako specifične organizacione modele. Imajući sve to u vidu, a u svetlu savremenih tržišnih prilika, tehničkih dostignuća i izmenjenih očekivanja klijenata, neophodno je odgovarajuće organizaciono dizajniranje subjekata u prometu nekretnina. U ovom radu se analizira stanje na tržištu, tehnološki aspekt i stavovi klijenata, prema čemu se daje odgovarajući organizacioni model savremene agencije za promet nekretnina.
Ključne reči: Organizacioni dizajn, promet nekretnina, timska organizacija, procesni timovi